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12 OCT 09
CRM Best Practices SAVE
Being able to easily share the same client contact information among your employees is a great benefit, but there are many other advantages to using a centralized CRM system.TAGS
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20 JUL 09
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10 JUL 09
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25 MAY 09
Ten Ways Twitter has Completely Changed the Sales Process SAVE
PEOPLE
Twitter is fueling Enterprise 2.0 and changing the sales process by opening up how providers and clients discover, interact and close deals with each other. It’s not hard to imagine that all sales forces will be Twitter-based within a few years (if not Twitter, some other system that ties providers and clients into open networks). Viewed in this light, closed “Twitter” systems like Yammer that keep corporate data and communications more private would limit the sales process to the narrow channels that existed pre-Twitter.TAGS
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17 MAR 09
Réussir sa newsletter BtoB SAVE
PEOPLE
Une newsletter permet d'établir une relation durable avec ses clients, partenaires et prospects. Mais beaucoup ne retiennent pas l'attention de professionnels très sollicités et ne sont jamains lues. Voici cinq conseils pour réaliser une newsletter BtoB de qualité.TAGS
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Comment réussir un jeu concours SAVE
PEOPLE
Recrutement de prospects, fidélisation, acquisition de trafic, travail de la notoriété... le jeu concours reste un outil efficace pour servir différents objectifs. Voici cinq conseils pour réussir ce type d'opérations.TAGS
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27 NOV 08
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