leemcewan Feed
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The case for behavioral strategy - McKinsey Quarterly - Strategy - Strategic Thi...
3 saves http://www.mckinseyquarterly.com/Interactive/The_case_for_behavioral_strate...

behavioral economics is now mainstream. Money managers employ its insights about the limits of rationality in understanding investor behavior and exploiting stock-pricing anomalies. Policy makers use behavioral principles to boost participation in retirement-savings plans. Marketers now understand ...

behavioral
economics
Planning-ness 2010 Presentations « Planning-ness 2010
54 saves http://planningness.com/planning-ness-2010-presentations/

For the folks that were there and those that could not make it, here are the presentations people gave at PLanning-ness 2010.We hope to see you next year!Why brands struggle with mobile and how to re-think it Avin Narasimhan (Arnold) and Dino Demopoulos (BBDO/Proximity)

BBC - Adam Curtis Blog: FROM PIGEON TO SUPERMAN AND BACK AGAIN
69 saves http://www.bbc.co.uk/blogs/adamcurtis/2010/11/post_1.html

I am fascinated by the group David Cameron has set up in No.10, called The Behavioural Insights Unit. I think it is evidence of a massive shift that is just beginning in British politics which will change the way politicians govern and manage the rest of us.Tony Blair believed in a consumerist idea ...

Bubble gum Ads
1 save http://www.lbhat.com/advertising/13-creative-ads-for-bubble-gums-how-big-ca...

bubble
gum
chewing
ads
advertising
posters
I Love Local Commercials - Sponsored by MicroBilt Corporation
163 saves http://ilovelocalcommercials.com/

Local
advertising
viral
Fashion Trends & Styles - Polyvore
4280 saves http://www.polyvore.com/

photo
montage
mood
board
fashion
inspiration
clothing
clothes
Only three friends? Poor sod - Telegraph
1 save http://www.telegraph.co.uk/comment/personal-view/5252021/Only-three-friends...

friends
pr
research
togetherness
friendship
Nivea
Average Briton 'has only three true friends' - Telegraph
1 save http://www.telegraph.co.uk/news/uknews/7593759/Average-Briton-has-only-thre...

togetherness
friendship
friends
survey
pr
research
Nivea
chat
Recipes book - Cocktails & long drinks prepared with coffee
3 saves http://www.caffe.it/en/cocktail.php

coffee
cocktails
recipes
Italians vs. Europeans
221 saves http://www.infonegocio.com/xeron/bruno/italy.html

italy
flash
europe
Culture
italian
Propagation Planning: A Draft Propagation Planning Brief
41 saves http://griffinfarley.typepad.com/propagation/2010/04/a-draft-propagation-pl...

Not sure of the practical incremental value of highlighting the role of intermediaries. The target is whoever you say it is. To try to map a chain of influencers and then arrive at a single proposition seems near-impossible.

influencers
planning
propogation
How Visa Predicts Divorce
13 saves http://www.thedailybeast.com/blogs-and-stories/2010-04-06/how-mastercard-pr...

analysis
data
analytics
predictions
hunch
profiling
Questionnaires
Segmentation
modelling
applied
Nike: Just do digital - Digital News - Brand Republic
10 saves http://www.brandrepublic.com/Discipline/Digital/News/889695/Nike

ekin
evangelists
socialmedia
nike
digital
WORDOID - Creative Naming Service
1447 saves http://wordoid.com/

wordoids are made up words

naming
Generator
words
inspiration
branding
Names
Scripts for Adobe Illustrator CS
39 saves http://park12.wakwak.com/~shp/lc/et/en_aics_script.html#metaball

yum

illustrator
script
tutorial
vector
18 Incredible Ways to Create Digital Photo Collage | Binary Head
24 saves http://www.aboutonlinetips.com/free-photo-collage-making-software/

Photo Collage and Mosaics are great gifts for friends and family members. If you are looking for free software applications to create photo collage or picture mosaic then below is the list of about 18 free web based photo collage making softwaresthat can create beautiful picture collages of any ...

photo
collage
picture
photography
wallpaper
stimulus
moodboard
mood
board
Goethe Etc.: Free Speech and Benevolent Rulers
1 save http://goethetc.blogspot.com/2009/08/free-speech-and-benevolent-rulers.html

benevolence
The 10 Most Addictive Sounds in the World | Fast Company
100 saves http://www.fastcompany.com/article/the-most-addictive-sounds-in-the-world-a...

You're probably among the millions who have experienced it: driving in a car, listening to the radio, and suddenly this song comes on. It is not just any song--this was your favorite song when you were a teenager. As the first few notes strike up, you're transported back in time. Everything is so ...

neuromarketing
sound
sensory
audio
branding
music
stings
mnemonic
Jing | Add visuals to your online conversations
12626 saves http://www.jingproject.com/

Snagit is an easy-to-use screen capture tool that turns any image into an eye-catching visual for effective communication.With our screen recording and editing software, you can record any activity on your computer screen and generate effective videos that help you train, teach, sell, and more.

screengrab
video
screen
Capture
Brand iPhone Apps Benchmarks for Success
3 saves http://ow.ly/13MQb

iphone
applications
branded
brands
profile pic

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