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14 JUN 09
An App, the GoodGuide, Aids in Careful Shopping - NYTimes.com SAVE
PEOPLE
“What we think of now as green is a marketing mirage,” usually based on a single environmentally friendly practice, said Daniel Goleman, author of “Ecological Intelligence,” who switched deodorants and shampoos because of GoodGuide. The site could potentially “have a revolutionary effect on industry and commerce,” he said, by educating shoppers about the ramifications of buying a particular product.TAGS
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I, Cringely . The Pulpit . Rules of the Road | PBS SAVE
PEOPLE
Tip one for would-be entrepreneurs: Avoid stupid and unlucky people. If you are stupid or have bad luck, don't start a high-tech business.TAGS
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Letters - Second Opinions on Medical Tourism - NYTimes.com SAVE
The American medical industry should view with concern the offshoring of medical care.TAGS
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09 JUN 09
Online Age Quiz Is a Window for Drug Makers - NYTimes.com SAVE
PEOPLE
According to RealAge, more than 27 million people have taken the test, which asks 150 or so questions about lifestyle and family history to assign a “biological age,” how young or old your habits make you. Then, RealAge makes recommendations on how to get “younger,” like taking multivitamins, eating breakfast and flossing your teeth. Nine million of those people have signed up to become RealAge members.TAGS
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20 MAY 09
Google Rolls Out Home Energy Software - Green Inc. Blog - NYTimes.com SAVE
PEOPLE
Essentially, the secure software gadget will interact with the intelligent metering devices currently being installed by utilities for their customers. The software will “show consumers their home energy information almost in real time, right on their computer,” the company says.TAGS
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19 MAY 09
Major Ad Campaign for Starbucks to Focus on Quality - NYTimes.com SAVE
PEOPLE
Mr. Bruzzo said Starbucks’ social media presence gave it an advantage over competitors with gigantic ad budgets because its fans wanted to talk about it online. “It shows a level of connection to our brand that we wouldn’t have concocted on our own. It’s the difference between launching with many millions of dollars versus millions of fans.”TAGS
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12 MAY 09
Stanford Social Innovation Review : Articles : The New Volunteer Workforce (December 14, 2008) SAVE
PEOPLE
Nonprofits rely heavily on volunteers, but most CEOs do a poor job of managing them. As a result, more than one-third of those who volunteer one year do not donate their time the next year—at any nonprofit. That adds up to an estimated $38 billion in lost labor. To remedy this situation, nonprofit leaders must develop a more strategic approach to managing this overlooked and undervalued talent pool.TAGS
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Is it Time to Mandate Community Service? - HBR Editors' Blog - HarvardBusiness.org SAVE
PEOPLE
This is about your future workforce. Companies--and everyone you know--should be stumping for the Serve America Act. If for no other reason, they should support it because service programs teach young volunteers many skills that colleges currently can't and don't.TAGS
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When Leadership Means Doing Nothing - Forbes.com SAVE
PEOPLE
staying put gave a goalkeeper the best shot at halting a penalty kick. No jumping to the right, no leaping to the left, just stay right where you are and you have your best chance of preventing a goal. At the same time the researchers also found that goalkeepers almost never do that. They choose to leap almost 95% of the time.TAGS
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Goodreads vs Twitter: The Benefits of Asymmetric Follow - O'Reilly Radar SAVE
PEOPLE
Asymmetric follow is why I use Twitter regularly and Facebook much less often. With Twitter’s model, I can find people I’m interested in, whether or not they know me, and learn about them and their lives and thoughts. Others can include me in their lists. You become “friends” with complete strangers over time, by communicating with them (responding with @messages for example), perhaps by mutual following.TAGS