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Inside Facebook Pages [Sysomos Blog] SAVE
PEOPLE
"On average, a Facebook Page has 4,596 fans." -- higher than I would have guessed.TAGS
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29 NOV 09
AmEx Opens Up Data Treasure Trove SAVE
" a new unit that will harness transaction data for its 90 million cardholders to inform both marketing decisions and larger strategic issues"TAGS
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25 NOV 09
News Corp.-Microsoft - The eMarketer Blog SAVE
Good summary of the latest moves in the media search wars.TAGS
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24 NOV 09
Vertical Response Data: "Small Businesses Look to E-Mail and Social Media" SAVE
PEOPLE
"Three-quarters of small businesses will increase their spending on e-mail marketing in 2010, while nearly seven in 10 will put more dollars toward social media, according to VerticalResponse data."TAGS
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Retailers Dumping More Into Paid Search [MediaPost] SAVE
PEOPLE
Consumers continue to buy online, but many are spending less on average per transaction. During the first half of the quarter, conversion rates rose 17% year-on-year, but the average order value declined 27%."TAGS