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RedLaser ― Impossibly accurate barcode scanning SAVE
PEOPLE
What if your iPhone could read barcodes? ...just like the scanners at the checkout (you know, the ones with the red laser.) You could do all sorts of cool things. * Check online prices for a DVD player. * Scan movies at the store and beam them to your TiVo. * Scan a book and check for reviews. * Scan the milk and add it to your grocery list. I know what you’re thinking. That’s impossible, right? You heard the camera just wasn’t good enough. Actually, it is good enough. But you can’t use just any old barcode technology. You need RedLaser – just maybe the most advanced 1D barcode recognition technology on planet earth.TAGS
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06 NOV 09
Augmented Reality Helps Sell the Product - BusinessWeek SAVE
PEOPLE
Excerpt: The technology is known as augmented reality, and it's taking hold across the marketing world as consumer brands as varied as Kia Motors, Nestlé, and Frito-Lay look for newfangled ways to push snack foods, cereal, and automobiles to a younger demographic. The hope for marketers is that augmented reality will engage an audience more deeply than other forms of social media, such as viral videos, fan pages on Facebook, or Twitter followings. The total market for augmented reality is expected to hit $350 million in 2014, up from about $6 million in 2008, according to ABI Research. Of the total five years from now, almost $170 million will come from mobile augmented reality advertising.TAGS
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05 NOV 09
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04 NOV 09
The App Garden on Flickr SAVE
PEOPLE
Here you'll find home grown applications created by Flickr members (like you!) using the Flickr API. The garden continues to flourish so go forth and frolic amongst the apps!TAGS
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Companies race to offer instant Web search, including Twitter - USATODAY.com SAVE
PEOPLE
The new services are confident that the market can support them. Search "is a huge driver of online traffic, shopping, content discovery," says David Berkowitz, senior director of emerging media and innovation at digital-marketing agency 360i.TAGS